Hey! I'm Billy 👋
I'm a Politics and Economics graduate, and my first exposure to marketing came through BFS (Brixton Finishing Schools). You might be wondering how I ended up in this field.
It happened by chance. After being rejected from the St Luke's Flying Start Programme due to a perceived lack of passion, I took that feedback to heart and used it as motivation to explore the industry further. That journey led me to discover marketing, and I haven't looked back since.
In 2024, I self-funded my first trip to Cannes Lions, where I fell in love with the world of marketing. Since then, I've been all in, learning, exploring, meeting people, and constantly entering creative competition to sharpen my skills
My long-term goal is simple: to create Grand Prix-worthy work as part of a team by 2034, my tenth year attending Cannes Lions. I know that's ambitious, but I think ambition is part of the fun.
Now, back in Cannes for the 3rd time (my new home), I'm looking to connect with people who are equally curious about creativity, culture, communications and the power of ideas.Â
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experiences:Â Stepping into the audience's shoes by using the product or service in the brief myself to gain genuine, firsthand insights. Understanding the audience's perspective is always my first step when tackling a brief.
loyalty:Â Staying committed to the team until the very end and always giving my best.
motivation: Doing what’s right for the team and remembering why I started in advertising, back to my roots.